Is the metaverse closer than we think?

It depends on whom you ask at CES, where companies are showing off innovations that could immerse us deeper into virtual reality, otherwise known as VR.

The metaverse — essentially a buzzword for three-dimensional virtual communities where people can meet, work and play — was a key theme during the four-day tech gathering in Las Vegas that ends Sunday.

Taiwanese tech giant HTC unveiled a high-end VR headset that aims to compete with market leader Meta, and a slew of other companies and startups touted augmented reality glasses and sensory technologies that can help users feel — and even smell — in a virtual environment.

Among them, Vermont-based OVR Technology showcased a headset containing a cartridge with eight primary aromas that can be combined to create different scents. It’s scheduled to be released later this year.

An earlier, business-focused version used primarily for marketing fragrances and beauty products is integrated into VR goggles and allows users to smell anything from a romantic bed of roses to a marshmallow roasting over a fire at a campsite.

The company says it aims to help consumers relax and is marketing the product, which comes with an app, as a sort of digital spa mixed with Instagram.

“We are entering an era in which extended reality will drive commerce, entertainment, education, social connection, and wellbeing,” the company’s CEO and co-founder Aaron Wisniewski said in a statement. “The quality of these experiences will be measured by how immersive and emotionally engaging they are. Scent imbues them with an unmatched power.”

But more robust and immersive uses of scent — and its close cousin, taste — are still further away on the innovation spectrum. Experts say even VR technologies that are more accessible are in the early days of their development and too expensive for many consumers to purchase.

The numbers show there’s waning interest. According to the research firm NPD Group, sales of VR headsets, which found popular use in gaming, declined by 2% last year, a sour note for companies betting big on more adoption.

Still, big companies like Microsoft and Meta are investing billions. And many others are joining the race to grab some market share in supporting technologies, including wearables that replicate touch.

Customers, though, aren’t always impressed by what they find. Ozan Ozaskinli, a tech consultant who traveled more than 29 hours from Istanbul to attend CES, suited up with yellow gloves and a black vest to test out a so-called haptics product, which relays sensations through buzzes and vibrations and stimulates our sense of touch.

Ozaskinli was attempting to punch in a code on a keypad that allowed him to pull a lever and unlock a box containing a shiny gemstone. But the experience was mostly a letdown.

“I think that’s far from reality right now,” Ozaskinli said. “But if I was considering it to replace Zoom meetings, why not? At least you can feel something.”

Proponents say widespread adoption of virtual reality will ultimately benefit different parts of society by essentially unlocking the ability to be with anyone, anywhere at any time. Though it’s too early to know what these technologies can do once they fully mature, companies looking to achieve the most immersive experiences for users are welcoming them with open arms.

Aurora Townsend, the chief marketing officer at Flare, a company slated to launch a VR dating app called Planet Theta next month, said her team is building its app to incorporate more sensations like touch once the technology becomes more widely available on the consumer market.

“Being able to feel the ground when you’re walking with your partner, or holding their hands while you’re doing that… subtle ways we engage people will change once haptic technology is fully immersive in VR,” Townsend said.

Still, it’s unlikely that many of these products will become widely used in the next few years, even in gaming, said Matthew Ball, a metaverse expert. Instead, he said the pioneers of adoption are likely to be fields that have higher budgets and more precise needs, such as bomb units using haptics and virtual reality to help with their work and others in the medical field.

In 2021, Johns Hopkins neurosurgeons said they used augmented reality to perform spinal fusion surgery and remove a cancerous tumor from a patient’s spine.

And optical technology from Lumus, an Israeli company that makes AR glasses, is already being used by underwater welders, fighter pilots and surgeons who want to monitor a patient’s vital signs or MRI scans during a procedure without having to look up at several screens, said David Goldman, vice president of marketing for the company.

Meanwhile, Xander, a Boston-based startup which makes smart glasses that display real-time captions of in-person conversations for people with hearing loss, will launch a pilot program with the U.S. Department of Veterans Affairs next month to test out some of its technology, said Alex Westner, the company’s co-founder and CEO. He said the agency will allow veterans who have appointments for hearing loss or other audio issues to try out the glasses in some of their clinics. And if it goes well, the agency would likely become a customer, Westner said.

Elsewhere, big companies from Walmart to Nike have been launching different initiatives in virtual reality. But it’s not clear how much they can benefit during the early stages of the technology. The consulting firm McKinsey says the metaverse could generate up to $5 trillion by 2030. But outside of gaming, much of today’s VR use remains somewhat of a marginal amusement, said Michael Kleeman, a tech strategist and visiting scholar at the University of California San Diego.

“When people are promoting this, what they have to answer is — where’s the value in this? Where’s the profit? Not what’s fun, what’s cute and what’s interesting.”

For more coverage of CES, visit: https://apnews.com/hub/technology
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The past year has been difficult for startups everywhere, but running a company in Ukraine during the Russian invasion comes with a whole different set of challenges.

Clinical psychologist Ivan Osadchyy brought his medical device, called Knopka, to this year’s consumer technology show known as CES in Las Vegas in hopes of getting it into U.S. hospitals.

His is one of a dozen Ukrainian startups backed by a government fund that are at CES this year to show their technology to the world.

“Two of our hospitals we operated before are ruined already and one is still occupied. So this is the biggest challenge,” Osadchyy said.

“The second challenge is for production and our team because they are shelling our electricity system and people are hard to work without lights, without heating in their flats,” he said.

Inspired by grandmother

He came up with the device after spending a year with his own grandmother in the hospital and finding that he had to track down nurses when she needed something.

The system works by notifying nurses when a patient has an abnormal heart rate, is due for treatment or otherwise needs help. The nurse can’t turn off their button until they’ve dealt with the issue.

“We are still working and operating because hospitals are open and we need to support them and provide efficiency and safety for patients as well,” he said.

Karina Kudriavtseva of the government-backed Ukrainian Startup Fund, says that, like Knopka, all the country’s startups have kept going since Russia’s invasion almost a year ago.

“The times have changed, their conditions have changed, but it can only make them stronger because all of the startups are working on the thing that to save the company, save the team, save the business, and save their lives, of course,” she said.

Conflict led to relocation, innovation

The invasion forced Valentyn Frechka to relocate to France, but he says his Releaf paper company has never stopped production.

When he was 16, Frechka decided to study alternative sources of cellulose in order to decrease deforestation. He’s now developed a technology that uses fallen leaves and recycled fiber to make paper.

The company’s main product is paper shopping bags, but they also make food packaging, egg trays and corrugated boxes.

Frechka said the conflict has forced the company to become more flexible and more open to opportunities.

“When this conflict happened and we located our company to France, we have found a lot of new partners and we have raised fundraising. We have raised the money for our needs,” he said. “So, it really makes us more open for the world.”
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Major tech companies are appealing to consumers’ evolving lifestyles, tastes and personal values with connected devices that touch on nearly every aspect of daily life. From the CES 2023 consumer technology show in Las Vegas, VOA’s Tina Trinh has the story. Video editor: Matt Dibble
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Tens of thousands of tech innovators and their fans are flocking to Las Vegas this week for the annual Consumer Electronics Show. Deana Mitchell has spotted some up-and-coming tech trends.
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With Russian rockets targeting Ukraine’s energy infrastructure and electrical grid, scientists in the northern city of Sumy, some 330 kilometers east of Kyiv, are hoping to start mass producing solar technology that could help keep the lights on. Olena Adamenko has the story, narrated by Anna Rice. Camera and video editing by Mykhailo Zaika.
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Amazon.com layoffs will now stretch to more than 18,000 jobs as part of a workforce reduction it previously disclosed, Chief Executive Andy Jassy said in a public staff note on Wednesday.

The layoff decisions, which Amazon will communicate starting January 18, will largely impact the company’s e-commerce and human-resources organizations, he said.

The cuts amount to 6% of Amazon’s roughly 300,000-person corporate workforce and represent a swift turn for a retailer that recently doubled its base pay ceiling to compete more aggressively for talent.

Jassy said in the note that annual planning “has been more difficult given the uncertain economy and that we’ve hired rapidly over the last several years.”

Amazon has more than 1.5 million workers including warehouse staff, making it America’s second-largest private employer after Walmart. It has braced for likely slower growth as soaring inflation encouraged businesses and consumers to cut back spending and its share price has halved in the past year.

Amazon began letting staff go in November from its devices division, with a source telling Reuters at the time it was targeting 10,000 job cuts.

In number, its layoffs now surpass the 11,000 job cuts at Facebook-parent Meta Platforms as well as reductions at other tech-industry peers.
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European Union regulators on Wednesday hit Facebook parent Meta with hundreds of millions in fines for privacy violations and banned the company from forcing users in the 27-nation bloc to agree to personalized ads based on their online activity. 

Ireland’s Data Protection Commission imposed two fines totaling 390 million euros ($414 million) in its decision in two cases that could shake up Meta’s business model of targeting users with ads based on what they do online. The company says it will appeal. 

A decision in a third case involving Meta’s WhatsApp messaging service is expected later this month. 

Meta and other Big Tech companies have come under pressure from the European Union’s privacy rules, which are some of the world’s strictest. Irish regulators have already slapped Meta with four other fines for data privacy infringements since 2021 that total more than 900 million euros and have a slew of other open cases against a number of Silicon Valley companies. 

Meta also faces regulatory headaches from EU antitrust officials in Brussels flexing their muscles against tech giants: They accused the company last month of distorting competition in classified ads. 

The Irish watchdog — Meta’s lead European data privacy regulator because its regional headquarters is in Dublin — fined the company 210 million euros for violations of EU data privacy rules involving Facebook and an additional 180 million euros for breaches involving Instagram. 

The decision stems from complaints filed in May 2018 when the 27-nation bloc’s privacy rules, known as the General Data Protection Regulation, or GDPR, took effect. 

Previously, Meta relied on getting informed consent from users to process their personal data to serve them with personalized, or behavioral, ads, which are based on what users search for online, the websites they visit or the videos they click on. 

When GDPR came into force, the company changed the legal basis under which it processes user data by adding a clause to the terms of service for advertisements, effectively forcing users to agree that their data could be used. That violates EU privacy rules. 

The Irish watchdog initially sided with Meta but changed its position after its draft decision was sent to a board of EU data protection regulators, many of whom objected. 

In its final decision, the Irish watchdog said Meta “is not entitled to rely on the ‘contract’ legal basis” to deliver behavioral ads on Facebook and Instagram. 

Meta said in a statement that “we strongly believe our approach respects GDPR, and we’re therefore disappointed by these decisions and intend to appeal both the substance of the rulings and the fines.” 

Meta has three months to ensure its “processing operations” comply with the EU rules, though the ruling doesn’t specify what the company has to do. Meta noted that the decision doesn’t prevent it from displaying personalized ads, it only covers the legal basis for handling user data. 

Max Schrems, the Austrian lawyer and privacy activist who filed the complaints, said the ruling could deal a big blow to the company’s profits in the EU, because “people now need to be asked if they want their data to be used for ads or not” and can change their mind at any time. 

“The decision also ensures a level playing field with other advertisers that also need to get opt-in consent,” he said. 

Making changes to comply with the decision could add to costs for a company already facing rising business challenges. Meta reported two straight quarters of declining revenue as advertising sales dropped because of competition from TikTok, and it laid off 11,000 workers amid broader tech industry woes. 

 
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CES 2023 opens this week in Las Vegas. After an unusually low turnout last year due to the COVID-19 pandemic and supply chain issues, organizers say the consumer electronics show is back in full swing. VOA’s Julie Taboh shows us some of what to expect.
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The Consumer Electronics Show, the biggest technology trade show in the world, is once again open for business.

After two challenging years coping with the COVID-19 pandemic, which was particularly difficult for the conference and trade show industry, CES is expected to welcome about 100,000 attendees this week in Las Vegas.

That’s down about 40% from CES 2020 but still a significant jump in the numbers who attended in 2022. Over the past two years, CES managed to put on its show, which was all digital in 2021 and a hybrid digital and in-person in 2022 amid the Omicron surge.

This year, the Consumer Technology Association, the trade organization that puts on the annual event, says about one-third of the attendees are coming from outside the U.S.

“On the exhibitor side, a significant number come from outside of the U.S., making CES a truly global event,” said John Kelley, vice president and acting show director for CES, who spoke with VOA via Skype.

In fact, of the estimated 3,200 exhibitors who are expected to show off their wares, more than 1,400, or 43%, are coming from outside the U.S.

In the African pavilion, a dozen companies from the Democratic Republic of the Congo will be showcasing their homegrown innovations. The Ukraine pavilion will include technology firms from the Eastern European nation under siege by Russian forces.

Organizers also expect hundreds of Chinese firms to exhibit, despite recent COVID-related requirements for people traveling from China to the U.S.

“The Chinese presence at CES has always been quite pronounced and we’re starting to see it come back this year, which is quite exciting,” Kelley said.

Digital health, transportation technology and the metaverse are just a few of the latest technological innovations being showcased in Las Vegas.

Addressing global concerns

This year’s theme is technology helping to address the world’s greatest challenges, said Kelley.

“We’ve partnered with a U.N.-affiliated group, the World Academy of Arts and Sciences, to showcase how technology is supporting what we call human securities, or human rights,” he said, which includes food, political and environmental security, and mobility.

Show organizers expect increased focus on the metaverse — a shared digital reality connecting users — and on Web3, also known as Web 3.0, which proponents describe as the third generation of the World Wide Web.

CES has partnered with CoinDesk, a news site specializing in bitcoin and digital currencies, to build a studio on the show floor to showcase these types of Web3 applications, including blockchain and crypto.

Cool cars and trash-collecting sharks

From the internet highway to the interstate, automobiles have always had a major presence at the show, with more than 300 auto industry exhibitors showing off their latest products.

Organizers say there is also growth in marine technology, with boat manufacturers moving toward sustainable forms of energy.

The battery-operated WasteShark by the Dutch firm RanMarine Technology is an autonomous surface vessel designed to remove algae, biomass, and floating pollution such as plastics from lakes, ponds, and other coastal waterways.

“There’s a lot of people doing really great stuff out in the ocean and cleaning that up,” said company CEO Richard Hardiman, who spoke with VOA via Skype.

“Our mandate for our company is to clean it before it goes into the ocean,” he said. “So we’re trying to, sort of, what we call, ‘capture that waste at source,’ before it pollutes the ocean.”

Digital health

Another area that’s grown significantly at CES is digital health, CTA’s Kelley said. Dozens of exhibitors will be showcasing the latest health technologies, including new applications and diagnostic tools.

“What this does is give consumers access to their information, access to their data, and allows them to make decisions based on the data that they receive,” he said.

Canadian-based eSight Eyewear plans to display a headset designed to help people with visual impairments such as age-related macular degeneration, also known as AMD.

“When a person with AMD looks at your face, they wouldn’t see any distinct features; it would just be flesh tones,” explained Roland Mattern, eSight Eyewear’s director of marketing, who spoke with VOA via Skype.

Once the user puts on the device, they will be able to see distinct features such eyebrows, mouth and eyes, Mattern said.

“Users can literally see your entire face,” he said. “Your reaction. And that is an important feature because so much of communication is being able to see the other person’s reaction.”

It’s just one example of the many technologies on display this year at CES 2023, where companies from all corners of the world will come together to share their latest innovations.
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Drone advances in Ukraine have accelerated a long-anticipated technology trend that could soon bring the world’s first fully autonomous fighting robots to the battlefield, inaugurating a new age of warfare.

The longer the war lasts, the more likely it becomes that drones will be used to identify, select and attack targets without help from humans, according to military analysts, combatants and artificial intelligence researchers.

That would mark a revolution in military technology as profound as the introduction of the machine gun. Ukraine already has semi-autonomous attack drones and counter-drone weapons endowed with AI. Russia also claims to possess AI weaponry, though the claims are unproven. But there are no confirmed instances of a nation putting into combat robots that have killed entirely on their own.

Experts say it may be only a matter of time before either Russia or Ukraine, or both, deploy them. The sense of inevitability extends to activists, who have tried for years to ban killer drones but now believe they must settle for trying to restrict the weapons’ offensive use.

Ukraine’s digital transformation minister, Mykhailo Fedorov, agrees that fully autonomous killer drones are “a logical and inevitable next step” in weapons development. He said Ukraine has been doing “a lot of R&D in this direction.”

“I think that the potential for this is great in the next six months,” Fedorov told The Associated Press in a recent interview.

Ukrainian Lt. Col. Yaroslav Honchar, co-founder of the combat drone innovation nonprofit Aerorozvidka, said in a recent interview near the front that human war fighters simply cannot process information and make decisions as quickly as machines.

Ukrainian military leaders currently prohibit the use of fully independent lethal weapons, although that could change, he said.

“We have not crossed this line yet – and I say ‘yet’ because I don’t know what will happen in the future,” said Honchar, whose group has spearheaded drone innovation in Ukraine, converting cheap commercial drones into lethal weapons.

Russia could obtain autonomous AI from Iran or elsewhere. The long-range Shahed-136 exploding drones supplied by Iran have crippled Ukrainian power plants and terrorized civilians but are not especially smart. Iran has other drones in its evolving arsenal that it says feature AI.

Without a great deal of trouble, Ukraine could make its semi-autonomous weaponized drones fully independent in order to better survive battlefield jamming, their Western manufacturers say.

Those drones include the U.S.-made Switchblade 600 and the Polish Warmate, which both currently require a human to choose targets over a live video feed. AI finishes the job. The drones, technically known as “loitering munitions,” can hover for minutes over a target, awaiting a clean shot.

“The technology to achieve a fully autonomous mission with Switchblade pretty much exists today,” said Wahid Nawabi, CEO of AeroVironment, its maker. That will require a policy change — to remove the human from the decision-making loop — that he estimates is three years away.

Drones can already recognize targets such as armored vehicles using cataloged images. But there is disagreement over whether the technology is reliable enough to ensure that the machines don’t err and take the lives of noncombatants.

The AP asked the defense ministries of Ukraine and Russia if they have used autonomous weapons offensively – and whether they would agree not to use them if the other side similarly agreed. Neither responded.

If either side were to go on the attack with full AI, it might not even be a first.

An inconclusive U.N. report last year suggested that killer robots debuted in Libya’s internecine conflict in 2020, when Turkish-made Kargu-2 drones in full-automatic mode killed an unspecified number of combatants.

A spokesman for STM, the manufacturer, said the report was based on “speculative, unverified” information and “should not be taken seriously.” He told the AP the Kargu-2 cannot attack a target until the operator tells it to do so.

Honchar thinks Russia, whose attacks on Ukrainian civilians have shown little regard for international law, would have used killer autonomous drones by now if the Kremlin had them.

“I don’t think they’d have any scruples,” agreed Adam Bartosiewicz, vice president of WB Group, which makes the Warmate.

AI is a priority for Russia. President Vladimir Putin said in 2017 that whoever dominates that technology will rule the world. In a December 21 speech, he expressed confidence in the Russian arms industry’s ability to embed AI in war machines, stressing that “the most effective weapons systems are those that operate quickly and practically in an automatic mode.” Russian officials already claim their Lancet drone can operate with full autonomy.

An effort to lay international ground rules for military drones has so far been fruitless. Nine years of informal United Nations talks in Geneva made little headway, with major powers including the United States and Russia opposing a ban. The last session, in December, ended with no new round scheduled.

Toby Walsh, an Australian academic who campaigns against killer robots, hopes to achieve a consensus on some limits, including a ban on systems that use facial recognition and other data to identify or attack individuals or categories of people.

“If we are not careful, they are going to proliferate much more easily than nuclear weapons,” said Walsh, author of Machines Behaving Badly. “If you can get a robot to kill one person, you can get it to kill a thousand.”

Multiple countries, and every branch of the U.S. military, are developing drones that can attack in deadly synchronized swarms, according to Zachary Kallenborn, a George Mason University weapons innovation analyst.

So will future wars become a fight to the last drone?

That’s what Putin predicted in a 2017 televised chat with engineering students: “When one party’s drones are destroyed by drones of another, it will have no other choice but to surrender.”
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The latest leaps in artificial intelligence in everything from cars to robots to appliances will be on full display at the annual Consumer Electronics Show (CES) opening Thursday in Las Vegas.

Forced by the pandemic to go virtual in 2021 and hybrid last year, tens of thousands of show-goers are hoping for a return to packed halls and rapid-fire deal-making that were long the hallmark of the annual gadget extravaganza.

“In 2022, it was a shadow of itself — empty halls, no meetings in hotel rooms,” Avi Greengart, an analyst at Techsponential told Agence France-Presse. “Now, [we expect] crowds, trouble getting around and meetings behind closed doors — which is what a trade show is all about.”

The CES show officially opens Thursday, but companies will begin to vie for the spotlight with the latest tech wizardry as early as Tuesday.

CES will be spread over more than seven hectares, from the sprawling Las Vegas Convention Center to pavilions set up in parking lots. Ballrooms and banquet rooms across Sin City will be used to hustle up business.

With transportation now computing’s new frontier, next generation autos, trucks, boats, farm equipment, and even flying machines are expected to grab attention, according to analysts.

“It’s going to feel almost like you’re at an auto show,” said Kevan Yalowitz, head of platform strategy at Accenture.

More than ever, cars now come with operating systems so much like a smartphone or laptop computer, Accenture expects that by 2040 about 40% of vehicles on the road will need software updated remotely.

And with connected cars come apps and online entertainment as developers battle to grab passenger attention with streaming or shopping services on board.

Electric vehicles enhanced with artificial intelligence will also be on display “in a big way,” Greengart said.

“What has really been the buzz is personalized flying machines,” said independent tech analyst Rob Enderle. “Basically, they are human-carrying drones.”

Led by Zuckerberg’s Meta, immersive virtual worlds referred to as the metaverse are seen by some as the future of the ever-evolving internet, despite widespread criticism that the billionaire CEO is over-investing in an unproven sector.

After being a major theme at CES last year, virtual reality headgear aimed at transporting people to the metaverse is expected to again figure prominently. 

Formerly known as Facebook, Meta will be allowing selected guests to try its latest Oculus Quest virtual reality headset, trying to persuade doubters that the company’s pivot to the metaverse was the right one.

Web 3

Gadgets or services pitched as being part of the next-generation of the internet — or “Web 3” — are also expected to include mixed reality gear as well as blockchain technology and NFTs.

Web 3 promises a more decentralized internet where tech giants, big business or governments no longer hold all the keys to life online.

“The idea of how we are going to connect is going to be part of the big trend at CES,” said Creative Strategies analyst Carolina Milanesi.

Analysts had expected cryptocurrencies to be touted among Web 3 innovations at the show, but there “could be pullback” because of the implosion of cryptocurrency platform FTX and the arrest of its boss Sam Bankman-Fried, according to Milanesi.

CES offerings will likely show effects of the pandemic, since products designed during a time of lockdowns and remote work will now be heading for market even if lifestyles are returning to pre-COVID habits, noted Greengart.

Health, environment

Tech designed to better assess health and connect remotely with care providers will also be strong at CES.

And though the show is unabashedly devoted to consumerism, the environment will also be a theme from gadgets designed to scoop trash from waterways to apps that help people cut down on energy use.

A lot of companies are eliminating plastic from packaging and shifting to biodegradable materials, while also trying to reduce carbon emissions, according to analysts.

“If you are the kind of person who is off the grid growing vegetables, then CES is not for you,” Greengart said. “But I do commend companies that find ways to make their products and the supply chain more sustainable.” 

 
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Marie Rodriguez of Bountiful, Utah, began using social media when she enlisted in the U.S. Navy. At first, she saw it as a positive thing.

“It helped me to really keep in touch with people at home while I was deployed and living overseas,” she told VOA.

However, in the two months since Tesla CEO Elon Musk acquired Twitter, Rodriguez and many of its hundreds of millions of users have been forced to reevaluate their feelings about the platform and about social media in general.

“I don’t think he’s been positive at all,” Rodriguez said. “He’s allowing all of these previously banned accounts back on the platform, and I’m seeing more offensive Tweets — more anti-trans and anti-LGBTQ hate speech.”

“Some social media platforms over-patrol,” she added, “but Twitter isn’t patrolling enough. The result is more trolling, more bots and more hate. I’ve definitely been using the platform less because of it.”

Musk is a polarizing figure among Americans. In his own self-created poll on the platform, 57.5% of respondents said he should resign as Twitter chief, compared to 42.5% who said he should stay. (Musk has said he will abide by the poll’s results and resign his post as soon as a replacement is hired.)

Independent surveys, however, have shown Musk’s actions to be less unpopular than his Twitter poll indicated. A Quinnipiac University survey from earlier this month, for example, found that Americans’ opinions are more evenly split, with 37% saying they approved of the way he’s operating Twitter, 37% disapproving and 25% offering no opinion.

“I’m generally critical of billionaires,” said Avi Gupta, a neurobiologist in the nation’s capital, “but I’m so far supportive of what Musk has done for Twitter. As far as free speech is concerned, definitely, but also the platform’s just a lot more exciting to follow.”

A new Twitter

Gupta said he became disenchanted with rival social media platform Instagram when he posted a photo of Ukrainian soldiers who appeared to be wearing patches containing Nazi symbols. The post was promptly removed by administrators.

“To me, in that example, what Instagram is saying is that reporting on Nazism is no different than glorifying it,” Gupta explained. “It’s a form of censorship, but it was happening in pre-Musk Twitter, too. They were too quick to suspend accounts when they challenged mainstream thinking — whether it be about the Ukraine war, U.S. military interventions or COVID.”

“Since Musk,” he added, “I don’t have to censor myself as much, and you’re seeing previously banned accounts from politicians and scientists welcomed back. You have to balance that with stopping dangerous hate speech, of course — which I think they’re doing OK with — but overall, I think it’s been a good thing.”

According to University of Oregon School of Journalism and Communication Professor Damian Radcliffe, Musk arrived at Twitter with an entrepreneurial reputation and a desire to grow the platform that appealed to many users.

Others, however, expressed concerns about what Musk’s commitment to freedom of speech and a scaling back of platform moderation might mean, as well as the implications of users now being able to purchase a verified “blue check” account.

“Those worries seem to have been justified,” Radcliffe told VOA. “I personally have seen a lot of people I follow leave the platform. They’re pointing to a less civil discourse, as well as a greater prevalence of misinformation, hate speech and conspiracy theories in their feed as the main reasons they’re departing.”

In the two months since he took over, Musk has reinstated several previously banned Twitter accounts — most notably that of former U.S. President Donald Trump, though Trump eschewed the platform after his reinstatement. Musk has also banned (and sometimes reinstated) the accounts of several journalists.

“It’s been wild to watch as he came in talking about free speech,” said Ron Gubitz, executive director of a New Orleans nonprofit organization. “But then, all of a sudden, he’s suspending journalists’ accounts, banning an account tracking his jet, and — albeit temporarily — saying we couldn’t post links to other social media.”

Gubitz is a self-described “Twitter head,” having been on the platform for more than 14 years. He said he’s been disappointed in how it has operated since Musk’s purchase.

“Initially it was annoying because the discourse was all about Musk,” he said to VOA. “What is Musk saying? What is he going to do? It felt middle-school gossipy.”

“But the user interface has also actually gotten worse since he took over,” Gubitz added. “The platform isn’t updating well for me, it’s not adding enough new tweets, there are ads at the top of the screen every time I refresh and the whole thing just feels less secure. I’m cool with change, but this is going in the wrong direction.”

America’s relationship with social media

“I use Twitter less and less every day and I’ve actually removed the app from my phone,” said Kimm Rogers, a musician from San Diego, California. “I used to see tweets from the people I follow, but now my feed shows me [acquitted Wisconsin shooter] Kyle Rittenhouse, Elon Musk and [Texas Republican Senator] Ted Cruz. There’s a lot more hate especially towards black people, LGBTQ and Jewish people. There’s also more porn showing up in my feed as well as lots of disinformation over vaccines and the war in Ukraine.”

“It’s just hard on my psyche to see the lack of common decency and the cruelty often inflicted on others on this site,” Rogers added, “It diminishes my view of humanity.”

Polls show opinions on the direction of Twitter are often connected to political leanings. Quinnipiac’s December poll showed that 63% of Republican respondents said they viewed Musk favorably, while only 9% of Democrats said the same.

Many left-leaning users have threatened to leave the platform entirely. According to information from the Twitter analytics firm Bot Sentinel, approximately 877,000 accounts were deactivated in the week after Musk purchased Twitter. Nearly 500,000 were temporarily suspended. In total, that’s more than double the usual number and has included prominent celebrities who cited a rise in hate speech and the banning of journalists as their reason for leaving.

More recently, some users have organized “Twitter Walk-out Days” in which they log off for a period of time in protest. Others have threatened to move to other social media platforms that better align with their values.

If those users do move on, Nicole Dahmen, professor at the University of Oregon School of Journalism and Communication, says it won’t be the first time users shifted away from a form of technology.

“Leaving Twitter is the latest iteration of unfriending Facebook a decade ago or killing your television in the 1980s,” Dahmen told VOA. “There are valid reasons to consume and participate with these mediums and there are even more valid reasons to leave them. They’ve ultimately trivialized American discourse, and our political, social and emotional health has suffered.”

But it’s not just Twitter that appears to be experiencing a plateauing of popularity around the world. From 2018 to 2022, average daily social media use increased by only five minutes — from 142 minutes to 147 minutes — according to Statista.com. During the previous four years, average social media use increased by a whopping 38 minutes per day.

Sense of community

“Social media can be a great thing in how it creates a sense of community and allows us to find commonalities,” said Ivory Burnett of Lancaster, Pennsylvania.

Burnett said she prefers Twitter over other platforms because it encourages what she sees as more authentic, “less cosmetic” interactions.

“When used for good, it’s the megaphone for an entire generation,” she told VOA. “But it also results in bullying, misunderstanding and crowd-thinking that makes it easier to spread hate and harm.”

But, like so many who, despite their frustrations with the platform, say they don’t want to start over elsewhere after dedicating so many years to building a following on Twitter, Burnett said she has no intention of leaving.

“Leave? I’ve never considered leaving,” she said and laughed. “I’ll be here until my login stops working.”
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